Email Analytics: Keep track of your Mailbutler Usage.


This blog post explains Mailbutler’s Dashboard email analytics and why it is useful for you. Mailbutler’s Email analytics show how your most used features save you time!

Hello, Email Analytics! 

Hello, new / future Mailbutler user! So you’ve just started using Mailbutler, but you are still not really sure about the functionality. You are trying to incorporate all of the Features into your email routine, but it’s starting to become hectic and confusing. Beyond that, you don’t have time to recount each and every email that you sent. Don’t worry, we’ve all been there! We know that it can be hard gauging and interpreting the data. That is why I am here to explain Mailbutler’s Dashboard Analytics to you. 

email analytics features

Stay Organised with Email Analytics.

Analytics is a sure-fire way to save time, while simultaneously analyzing which features function well with your work. Through your Mailbutler Dashboard, you can access your email performance. We designed the Dashboard Analytics to emphasize the graphs, which show the number of times you displayed each feature. For interpretation, you can organize the graphs by date range and then further adjust them by daily, weekly or even monthly usage. 

This is an example of the organization of the graphs.

How can I see which email analytic Features I use frequently? 

To see this, you can look at the Feature Tab, where you can review Tracking, Tasks, Send Later and Templates features. Every feature has its own graph and color. We placed all four graphs on the same page so it’s efficient and easy to compare. For better analyses, you can look at each Feature individually or by the amount of time saved. These graphs give you a better insight on which features you use the most and the ones that save you the most time.

What about Usage?

You can see this in the Usage Tab, where see the number of used actions for all of your features. From there, you can choose which features you want to appear on the graph. You can also compare your usage and see which feature you use the most. 

usage tab email analytcs
This is an example of the Usage Tab.

Want to know how much time you saved? 

You can see this in the Saved Time tab. One of Mailbutler’s goal is to help you save as much time as possible. On the horizontal axis, you see the amount of time saved. While on the vertical axis, you see dates.  Furthermore, the colors represent different features. Below, there is a screenshot of the 

email analytics saved time
This is an example of the saved time tab.

What is the average amount of time that it takes someone to interact with your email?

You should take a look at the Performance tab. Mailbutler Analytics estimates the amount of time your recipients take before they open or respond to your message. More specifically, it shows the averages of the opening, reacting and replying time based on their tracking information. Reaction time is the amount it takes for the recipient to open your email. While the replying time starts from after you sent the email until the recipient opens it. To make comparisons and analyses easier, you can look at  Mailbutler’s analytics based on daily, weekly and monthly usage. 

email analytics average open time
This is an example of the average open time on the Performance Tab.

Give Mailbutler’s Email Analytics a Try!

There’s no need to be overwhelmed or scared by looking at email analytics, after all, they are just numbers. Mailbutler’s Dashboard Analytics is a powerful tool that gives you insight into how our features are beneficial to your workflow. Mailbutler provides you with everything you need to save time from your Mailbox to your Dashboard. With email analytics, you are in full control of your inbox!

Try it now by updating Mailbutler or Install Mailbutler for Apple Mail and Gmail. 

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